How scores work
Every title has two scores, counted from two different groups of people and never merged. Here is exactly how each is made, what the badges mean, and what we will not do with a score.
Expert Score: honey
The share of Vumble Critics — verified pediatricians and other clinicians, educators and children’s media critics — who gave the title 4 or 5 stars. At 60% or more it is golden honey ; below, it is black honey . A critic counts only while their credential is current; revoke it and their verdicts leave the score that moment. Who can be a critic
Parent Score: the hive
The share of parents who gave it 4 or 5 stars, from one tap on the title’s page — the hive, because it is the collective’s answer. At 60% or more the hive is golden ; below, it turns dark , because a score that low is usually a disagreement rather than a verdict. Parents can say what age they watched it at, so the score is also shown by age.
The title’s page shows how many people each score is from — “100%” from one parent is not a consensus. Badges, age-by-age scores and the disagreement note wait for at least 5 answers.
Long-standing parents
Rotten Tomatoes can check a ticket stub. We cannot see a streaming receipt, and we will not keep a viewing history to stand in for one. What we can see is whether an account is at least 14 days old and has answered for at least 3 titles — which makes a crowd much harder to fake.
Their score is shown under the Parent Score. When it differs from everyone’s by 15 points or more, the page says so. When 20 or more verdicts on one title arrive within 24 hours from new accounts, a moderator is asked to look. Nothing is removed automatically: a wave of real new parents looks the same on its first day.
Expert Certified
80% or more of at least 8 written critic reviews give it four stars or five, from at least 3 different disciplines, including 2 Senior Critics. The badge names the ages that 75% of those critics agree it suits.
Parent Favorite
85% or more of at least 100 long-standing parents give it four stars or five — and at least 80% of the parents of the age that answered most. A show loved by parents of seven-year-olds and shrugged at by parents of the two-year-olds it was made for is not their favorite.
When critics and parents disagree
If the two scores are 25 points or more apart, the title’s page says which side rates it higher. That gap is often the most useful thing to know — the show children ask for by name that critics have doubts about, or the reverse.
Cautions
Things worth knowing — overstimulating, commercial, ads, fast-paced — are listed beside the scores, each as its own claim, never subtracted from them. A rated caution appears once parents’ ratings for it reach 3.5 out of 5 from at least 5 parents.
What we never do
- Merge the two scores, or weight one audience into the other.
- Average the things parents rate into one number.
- Show a count of people who do not exist.
- Let AI write a review, a rating or a recommendation.
- Let a business relationship decide where the watch button points.
- Remove a review or verdict automatically. Moderators decide, and record why.